Social Media/Content Marketing & Paid Media
The state of the internet. Being where it matters, when it matters, and creating content that connects to those it matters to. That is what I do, down to the letter.
Social media and content marketing are definitely the things I know best, and I am able to work with Cadence Cyclery to push content around specific sales, upcoming events, or any other content that they would like. We have been working on 30 & 90 day campaigns to test engagement and ROI on the different campaigns directed towards different demographics.
We are also running Facebook Ads for Cadence Cyclery's RETUL fits and Rewards Club, which have shown great results.